While reading "Is Entrepreneurship a Management Science?" on HBR, I came across this line --
It requires the coordination of many different people, working in concert to answer them. In other words, it requires management.
The author is right in a way that entrepreneurship is not different from other streams in requiring management of different people and intensive coordination. But to me, clearing that unknown fog of what customers ultimately will want and accept is more of an art than science.
Had this been a science, we could have very well invented a formula for success and there would have been no failures. End of day it is about how convinced an entrepreneur is of his idea irrespective of what market surveys or quantitative analysis might suggest.
No comments:
Post a Comment